157 is the main road passing through Gällstad,our little village in the middle of Sweden. This is where we were brought up and this is our roots. After leaving our hometown, to spend several years working at some of the greatest denim brands in the world, we reunited back home in Gällstad. From the dirt and the cows to the concrete and back again. Now with a gathered denim knowledge of almost sixty years.

“We are determined

to stay true to the denim

heritage. From high quality

garments to authenticity

in pricing."